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Salesforce CRM Review: The Enterprise Standard for Customer Management
Salesforce is the company that invented cloud CRM. Since 1999, it has grown from a startup into an IT giant with $38B+ in revenue, and its ecosystem includes thousands of products and integrations. Today, Salesforce is not just software — it’s a platform around which the business processes of the world’s largest companies are built.
Salesforce Architecture
Salesforce is built on a modular principle. The base layer is a platform onto which “clouds” are threaded: